


Virtue Luxury Car Service LLC is well established under the umbrella of Naseeb Group of Holdings, an association of companies owned by the Naseeb family. Since 1982, their empire originated with a small manufacturing company, producing baked goods for renowned distribution networks.
Fast forward to today, our Group of Holdings have entered over 8 sectors of business with their well-established companies that have been created from the ground-up, with sectors such as trading, agriculture, food & beverage, hospitality, fashion, property development and more synonymous with choice of pristine executive, luxury and sports style vehicles, professional courteous chauffeurs, safe, reliable service, on time journey and first class transportation solutions over the years.
We have kept with travel trends and set new standards along the way and have continuously maintained an excellent reputation with various hospitality associations for providing a prestigious chauffeured service in the industry with competitive rates.
Indulge in a unique personalized and on time service, as we provide a wide array of services which include Chauffeur driven limousine services, long lease, airport transfers, inter city transfers and long distance journeys within UAE. We pride ourselves in offering the widest choice of prestigious executive, luxury and sports vehicles like GMC Denali, BMW 7 series, Lexus ES300, Kia Carnival, Mercedes S Class, Chevrolet Suburban, BMW 5 Series, Audi A6, Mercedes Viano and any other premier vehicles.
We make sure to keep additional chauffeurs in our reservation department with operations round the clock and staffed with multilingual, qualified and professional team members who have excellent knowledge of UAE locations, tourist destinations, historical places and other attractions in the UAE. VIRTUE provides dedicated Guest Relations Officer to the provided hotel transportation desk to give personalized service for your prestigious guests.
To provide exceptional service across the breadth of the luxury car service market. We aspire to become customers’ top choice provider in luxury car services to cover all requirements of tourism in the city. We strongly believe that the implementation of our service will give us thrust to grow from Dubai to across the Emirates and hope that you will join this journey.
In our mission to exceed expectations, we spare no resources with respect to workforce training and technology application. At VIRTUE, we truly believe that comprehensive training in cooperation with a resilient foundation is the most essential attribute needed to achieve continuous development and service improvements, particularly for an organization endlessly aiming to offer incomparable service during the most inopportune occasions.
Our team offers a unique combination that distinguishes us from our competition - an innovative and entrepreneurial spirit, a strong commitment to impeccable customer service, and extensive management and on-the-ground experience.
All our employees have previous Limousine and chauffeured driven service experience and are committed to quality service. Our team has the necessary qualifications to serve you better. Each and every individual is dedicated and striving to improve skills and competency. As one team, we put the customer first and our dedicated management serves each and every client personally to ensure the highest quality service.